- Sector: Retail
- Company: La Comer
- Country: México
He chairs the Board of Directors of the supermarket chain, which five years ago was reconfigured after the sale of 160 units to its competitor, Organización Soriana. Under a format focused on serving middle- and upper-class consumers, La Comer, with a little more than 70 stores, increased its sales by 19% in units with at least one year of operation. In 2020, given the increased demand for groceries generated by the pandemic, the digital channel accounted for 7.4% of its sales, an increase of 3.9 times compared to the previous year.
