Botran Family

In the 1940s the family pioneered the creation of the largest aging center in Guatemala, and in 2010 obtained the Denomination of Origin Rum of Guatemala, turning the country into a world-class rum producer. With the ‘Casa Botrán’ product line, it has positioned itself in 50 countries and has a production chain oriented toward vertical growth and the application of best practices, becoming a carbon neutral corporation. The family launches more than 25 innovations annually and has 30,000 points of sale throughout the country.