Felipe Feistler

Felipe Feistler is the director general in Brazil of Shein, a Chinese online retailer valued at over US$100 billion. With a degree in economics from Unicamp (State University of Campinas) and a graduate from competitor Shopee, where he was head of business development in Brazil, he has been with Shein since March 2022. In Brazil, the brand already invoices R$2 billion, according to a report in July by BTG Pactual, surpassing traditional brands such as Hering. It was the most-downloaded app in 2021 in the fashion segment.