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Brazil’s Unicorn EBANX Names Former Google VP of Marketing to Lead Global Payments

New partner Paula Bellizia has more than two decades of experience in the tech industry, with stints at Microsoft, Facebook, and Apple

Courtesy/EBANX
By Bloomberg Línea
February 04, 2022 | 10:40 AM

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Paula Bellizia will be the new partner and president of global payments at Brazilian unicorn EBANX. The executive was poached from Google, where she was vice-president of marketing for Latin America, to lead the Brazilian fintech’s sales, marketing, operations, and expansion teams.

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Besides Google, Bellizia has stints at big techs Microsoft, where she was VP of Sales, Marketing, and Operations for Latin America, Facebook, as director of SMB Sales for LatAm, and Apple, where she was Brazil’s country manager. She is also on the board of directors of Ânima Educação and Burger King.

“EBANX has a consistent trajectory, launching products and services that open many doors: from the business to consumer market, from consumers to the best brands, and from a digital economy that creates more access and fosters ecosystems,” Bellizia said in a press statement.

Paula Bellizia, the Chief of Global Payments at EBANXdfd

The executive will report to EBANX CEO and co-founder João Del Valle. The company has made some moves toward an eventual IPO in the U.S. and is looking to strengthen its participation in the “payments industry and the global digital market,” Del Valle said. The fintech recently announced the purchase of Remessa Online for US$229 million and opened an office in Mexico, one of the 15 countries in which it operates.

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Del Valle also said that the new president of global payments complements EBANX’s growth, “bringing with her an exceptional career and expertise, as well as a unique affinity with topics that are so important to us, such as technology, diversity, and access.”

On Thursday, Brazilian unicorn Gympass also announced a new name from Google. It had brought Carolee Gearhart, formerly vice president of global SMB sales at Google, and Ryan Bonnici, former leader at Hubspot, to its partner team.

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