The 29-year-old Colombian singer has been active not only in his musical career, but also in business, being an investor in several of the most successful startups in his country, in businesses such as food and proptech. This year, the reggaeton artist won the Impacto 2023 Award for the work of his foundation. The artist launched his album ‘Don Juan’ in August and will embark on an international tour to take in 30 cities in the United States. He is currently considered one of the most important voices of the urban music genre in Latin America.
